It’s difficult to know what the best sneaker brands are. But with the help of some statistics, you can now learn which brands are kicking ass on the market now!
Sports shoes, tennis shoes, athletic shoes, runners, flats…The list could go on to no end. But ONE word can categorize them as an individual type, which is SNEAKERS. So each and every type used to suit a kind of sports or physical exercise. But that’s long forgotten now with the rising popularity of sneakers as casual footwear.
Formerly, one or two pairs of shoes were enough to survive with. Wear them out of life then consider buying new ones kinda thing. However, things changed and nowadays every type of outfit requires a specific kind of footwear. Formal, athletic, or the in-between casual are the standard shoe collection in most people’s wardrobes these days. Shoes are now a tool for making statements portraying self-identity in the fashion world, hence the rise in demand yearly.
Estimates show that the value of the global footwear market in 2020 was $356.5 billion, which is predicted to reach $530 billion in 2027. Now, according to Statista, the revenue alone has increased by 10 billion dollars in only two years. And while the global revenue of the sneaker segment was $62.97 billion in 2020, it measured up to $72.72 billion in 2022. Not only this, but this value might amount to $106.60 by 2027 with 7.95% as annual market growth.
Best Sneaker Brands
Not all sneaker brands contribute to this increasing value in the same way. The best sneaker brands are the ones with the greatest contribution to the sneaker market’s value and revenue. As the number of sales increases the value of the global footwear market increases as well. Now, the best sneaker brands are Nike, Adidas, and Puma, respectively. Noting that, although New Balance is among the top 10 best-selling sneakers, it still isn’t among the 3 best sneakers brands. This is because the brand is owned by a private company that isn’t obligated to publicize its sales figures.
#1 Nike
Not only does it rank first on the best sneaker brands list, but Nike literally dominates the sneaker market! Show anyone the Nike logo and there’s a chance in a million they’re not able to recognize it. Let’s just say this is not a simple coincidence, but it’s all thanks to years of smart marketing and sponsorship. Besides, their products are by no means inferior. So, such characteristics sure contribute to it being the best-selling sneaker brand in the world. Nike’s worldwide footwear revenue contributes to around 38% of the global footwear sales revenue. Which was 28.02 billion dollars in 2021, and it increased to reach $29.15 billion in 2022.
In addition, Nike’s signature sneakers are Air Forces 1 and Air Jordans.
#2 Adidas
Ranking second on the best sneaker brand list is Adidas. In 2021 its footwear sales reached $13.4 billion. The Three Stripes is one of the most valuable footwear companies, where it outranked Nike in terms of customer satisfaction in 2021. Also, the Adidas Yeezy collab definitely has something to do with the success. The sneakers’ sales grew 31% in the year following the pandemic. That’s definitely saying something. But, now will things change with Kanye leaving Adidas soon? Or does Adidas have plan B for that? Let’s wait and see.
#3 Puma
Puma ranks third on the best sneaker brands list. In 2021, the German brand generated $3.7 billion worth of sales. After struggling in the last decade Puma finally found its place in the sneaker industry. Or in the wholesale market to be exact. It’s the place the market dominants- Nike and Adidas- left vacant to concentrate on their main channels. And that’s when it flourished again rising above other sneaker brands to reach the third rank of the best sneaker brands today.
Now, in terms of collaborations, Nike and Adidas are unmatched. BUT finding puma third on a list with BEST in the title surely makes a solid statement. That statement being that this success has nothing to do with the hype and all to do with the true value of the brand and its outstanding performance. In other words, its rank among the top 10 means it’s doing something right. And that has nothing to do with collaborations. It’s rather about meeting customers’ requirements and demands, judging by the number of sales, that is.
However, It’s worth mentioning that GQ magazine ranks Puma 7th on its best sneaker brands list, while New Balance ranks 5th. Noting that, NB is a rising force in the sneaker industry. And if data were to be public, you probably would’ve seen a different listing order.
And who knows, maybe when 2022 ends, Statista might hit us with more recent data to see exactly how the year went for sneaker brands.
Conclusion
Now that the sneaker resale market is part of the sneaker industry, previously mentioned revenues will only increase with time. Exclusive sneakers wipe up in minutes and sometimes even seconds! And that’s mostly with the help of sneaker bots that help their users buy in bulk in order to profit off their resale values.
So, wanna get your hands on upcoming hyped sneakers? Why not start with a release from THE best sneaker brand, such as the Nike Dunk Panda? All you have to do is have an efficient sneaker bot with you. EasyCop does more than live up to that status. It’s also one of the most affordable sneaker bots out there.
